Live Webinar Production Services, Hassle-Free.
Count on our turnkey production team and technology to take care of each webinar production element and seamlessly produce and manage your webinar.
WHAT IS A WEBINAR?
Four qualities make a webinar
Even though "webinar" is often used as a catch-all term for any type of virtual event,
it must have the following components:
Topic
It delivers a virtual presentation on a particular subject matter.
Talent
It typically has a moderator/host as well as one-to-four experts.
WHAT ARE SOME OF THE COMPLEXITIES OF WEBINAR PRODUCTION?
An upcoming webinar can prompt a lot of internal questions
Marketing a webinar and authoring its content is one thing. Running a webinar is another. We not only produce and manage the event, but we also address key questions along the way.
Example
Planning & Prep
Questions
- How far out should webinar planning begin?
- How far out should marketing activities begin?
- What kind of webinar platform will work best?
- What type of equipment is recommended?
Example
Event Production
Questions
- How can attendees receive prompt support?
- What happens if a speaker has a technical issue?
- What production items must get covered before going live?
- How can we make the event accessible to every attendee?
Example
Recording & Reporting
Questions
- How can a quality recording be guaranteed?
- What is the best way to host a recording?
- What should the follow-up communications look like?
- How can the webinar data and reports be customized?
If you share these questions or have any others, schedule an initial call with us. We will provide answers along with perspective on your particular webinar or webinar series.
Explore key details of how production works and when webinars make sense
How does webinar production work?
We consider any webinar we produce to be our own. This means we take full accountability for the event: If something goes wrong, it is our fault.
This sense of ownership begins at the very start. We will schedule a kickoff call to review all the key milestones and deadlines. We then manage the process to ensure everything comes together in concert, without being rushed.
What is the common use case for webinars?
Webinars most often serve as educational events for marketing purposes. Typically, executives or marketing leaders want to position themselves as trusted advisors with valuable insight and practical advice.
Webinars provide that venue: The subject matter experts can share—in real-time and on camera—just what makes their services, expertise, or product desirable.
Further, marketers generate an abundance of data to pass along to sales. Specifically, who registered, who attended, who voted for what within polls, who had questions for the speakers, who wanted follow-up, who forwarded the recording, and more.
HOW TO BEGIN?
Talk to us about your webinar production needs
We've been helping clients for over a decade. And we'd be happy to offer our webinar production and management services to help you, too. Contact us today to get started!
EXAMPLE WORK
See Examples of Live Webinars We've Produced for Clients:
