| Assembling
Your Crack Webinar Team: The 4 Roles You Need to Fill |
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By Aaron Joslow, Principal
In the remake of The Ladykillers, the riverboat
casino "Bandit Queen" has millions of dollars
which the mastermind Professor G.H. Dorr wants to steal.
To
make it happen, he needs an inside guy, explosives specialist,
tunneling expert, and grunt. Only once each position
is filled with the right person can his plan succeed.
The
same logic holds true for a webinar production. Consider
each of these responsibilities and attributes as you
select your team.
Read More
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| Fee
vs. Free Webinars: Is it Better to Give or Receive? |
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By Patrick R. Cahill, Principal
Fast-growing, successful companies like Leads360, HubSpot,
and Citrix all do free, not fee, based webinars.
These companies understand that to achieve long-term, significant
growth you have to get in front of prospects with your thought
leadership. Putting a fee on the webinar is a barrier to getting
your expertise in front of as many firms as possible.
Let's look at the math from real examples of an existing client
who marketed two separate webinars to give the point some
bottom-line clarity.
Read More
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| On-Demand
Webinar: 7 Keys to Running a Glitch-Free Webinar |
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With Rally Point Webinars
Webinars
bring in new business, but only if they run smoothly.
Technical glitches, unprepared speakers, and ham-handed
customer care can all ruin an event's effectiveness.
This
focused presentation will give you the know-how you
need and alleviate
your pre-event stress.
Watch
this On-Demand Webinar Today
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| When
Applause Just Isn't Enough: How To Get More Clients From
Giving Speeches |
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By Vickie Sullivan, Sullivan Speaker Services
Experts know that speaking at conferences and conventions
builds a platform of credibility, visibility, and "brandability."
However, there's a difference between an attendee thinking,
"Oh, what a nice speech," and, "We have
got to bring them into our organization!"
Here are three of the most common ways experts stop
attendees from making that critical change in thinking.
Read
More
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Live
Client Webinars |
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January 19:
Become
a Polished Presenter: Keys to Delivering Powerful Presentations
February 9:
Six
Steps to Get PR for Your Firm for Little to No Money
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Fast
Fact |
What makes a successful webinar:
- Dynamic and recognizable speakers: 70%
- Formal follow-up process for following up with registrants:
68%
~MarketingProfs.com
9 Management Practices for Exceptional Webinars
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Testimonial |
"We are constantly impressed at CIRCADIAN by the knowledge,
creativity and responsiveness that the team at Rally Point
brings to our global marketing challenges.
"Rally
Point has saved us from the expense and risk of having to
find and manage a first-class VP of Marketing."
~Martin
Moore-Ede M.D., Ph.D.
Chairman & CEO
CIRCADIAN
|
About
Rally Point |
We help professional services firms grow their revenue by
expanding their reach through online events.
We do this by developing content, executing marketing campaigns,
running flawless webinars, and creating sales conversations
for our clients.
www.rallypointwebinars.com |
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