The Point

Vol. 2, No. 7
August 24, 2010
Expand Your Reach

Article:
Awareness, Respect and Trust: The Building Blocks of Service Firm Marketing

   

By Patrick R. Cahill, Principal

The phone rings. "Rally Point, this is Patrick." "Hi, Patrick. I could tell it's you. I recognized your voice from the webinar. I think you guys can help us..."

* * *

That actually happened. And what a great feeling, right? When someone calls you because they heard you speak, read your white paper, or watched your presentation. Beyond the personal, "feel good" moment, these types of interactions, repeated many times, are the key to building a profitable professional service or technology firm

Read More

White Paper:
The 7 Keys to Running a Glitch-Free Webinar

   

By Rally Point Webinars

Imagine it is 2 p.m. and your company's live webinar has just begun. You are responsible for it running flawlessly.

Every attendee needs to access the presentation with their computer and clearly hear it over their telephone or computer speakers. The webinar speaker must be comfortable using the webinar technology. You must quickly troubleshoot whatever problems (invariably) arise. All of this and more must be taken care of. If not, the webinar won't happen, will end early, or will disappoint attendees.

This white paper outlines the webinar facilitator's role and explains the seven keys to running a glitch-free webinar.

Read more

Article:
Leaping from the Live to the Virtual Classroom: Facilitation Tips that Engage Virtual Audiences

   

By Susan Silver Levy, President, Crescendo Design, LLC

It's now 30 minutes into your web-based seminar. . . Do you know where your participants are?

I suspect some are checking email, others are finishing important client work, and yet others are surfing social networks.

Online participants can be notorious multi-taskers. However, good virtual facilitators can create a learning atmosphere—one so engaging—that participants will forget about Outlook, client memos, and LinkedIn.

Learn how

 
Client Webinars

New On-Demand Webinar:



August 26:

Attract Clients and Grow Your Business Using Blogs

Fast Fact


The webcasting industry was worth $83.3 million in 2007 and is predicted to grow to be a $3.4 billion market by 2014.

-Melanie Turek
Principal Analyst
Frost & Sullivan

Testimonial


"Our experience with Rally Point has been outstanding. They listened, really listened to what we needed. The end result is just great. We hope to collaborate again in the future – and we highly recommend this great team."

John Verry and Lisa Zorovich,
Principal Security Consultant and Director of Operations,
Pivot Point Security



About Rally Point


We help professional services firms grow their revenue by expanding their reach through online events.

We do this by developing content, executing marketing campaigns, running flawless webinars, and creating sales conversations for our clients.

www.rallypointwebinars.com

 
 
 
 
 
 
 
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