Article:
How to Write a White Paper Executives Will Read (All
the Way Through)
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By
Aaron Joslow, Principal
In a world where business people talk in 140-character
tweets, it is unrealistic to expect that they will read
all 20,000 characters of a 14-page white paper.
By breaking a white paper into certain parts, you can
more easily write content that keeps executives' attention
all the way through.
Read
More
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eBook:
How to Keep Good Presentations from Looking
Bad
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By Rally Point Webinars
So
much work goes into creating presentations and delivering
live events. Don't let it go to waste.
This eBook explains how to develop and showcase exemplary
content. Read
on to learn how to better demonstrate your expertise, further
interest your audience, and generate new clients and prospects.
Read
now
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Article:
If Webinars Are So Awesome, Why Do So Many Tragically
Underperform? |
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By Ann Handley, Chief Content Officer,
MarketingProfs.com
Webinars are a wonderfully robust and lively marketing
tool, and an effective way to reach your prospects or
buyers.
Or rather, they can be: a study last year by Business.com
found that a whopping 67 percent of business leaders
who rely on social media for business information seek
out relevant podcasts or webinars.
Read
now |
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Testimonial |
"Attention to detail while still keeping a strategic
eye on desired results are two things I've come to expect
when working with Rally Point.
"The technical abilities of the team in being able to
help PM Solutions get the most out of our marketing and sales
investments is what keeps us a satisfied client."
Mary
Yanocha, ABC
Managing Director
Marketing & Administration
PM Solutions
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About
Rally Point |
We help professional services firms grow their revenue by
expanding their reach through online events.
We do this by developing content, executing marketing campaigns,
running flawless webinars, and creating sales conversations
for our clients.
www.rallypointwebinars.com
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