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Webinar
Marketing Strategy
Develop
clear goals, then the plan to achieve them.
We
work with you to establish the goals of your webinar. A sample of
the goals we set include:
- The profile of the ideal webinar attendee
- The number of attendees you’d like to have and the number of
invitations you’ll need to send
- The number of new leads the webinar will generate
- The kinds of lasting content—articles, audio files, presentation
notes—you would like to have
Once we establish these goals, we work with you to create a plan for
reaching them, including webinar topic selection and tactic mix.
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STEP |
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Learn
about our marketing implementation
service.
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for Our eNewsletter
Keep
up to date with the latest in online event management, best
practices, and research. (Sample
Issue)
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| WEBINAR
FACT |
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| The
average professional attends four webinars a quarter. |
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